What's the story On Carrara?

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  • evilproducerevilproducer Posts: 9,050

    The Standard edition of Shade sounds like Carrara Lite when DAZ had three levels of Carrara, Lite, Standard and Pro. Stuff that comes with the current standard version of Carrara sounds as if it only comes with the Pro version of Shade, such as some of the render options and other features. Doesn't sound that great to me.

    When I first saw the e-mail with the brief description, I thought perhaps they were trying to leverage a replacement for Hex.

  • JoeMamma2000JoeMamma2000 Posts: 2,615
    PhilW said:

     I think DAZ would be better off promoting its own programs!

    Phil, I posted a response in the "DAZ Abandons..." thread with my view on why "promoting its own programs" is not on DAZ's radar. They now promote any 3D software that will give them a percentage of the sales. DAZ is an online 3D store. They promote and sell iClone so they can get a percentage of the sales, just like they do with the PA's who generate content. Same with Shade. Same with the other apps they sell. The only internal app DAZ promotes is DAZ Studio, which is free. Why? Because it generates sales in the store.

    DAZ is an online 3D store.

  • hjakehjake Posts: 873

    Who are they?

    Mirye Software is the software publishing division of Proactive International, an Oregon-based technology company. Mirye Software was launched in 2008 to publish high end, vertical market content creation tools for designers, developers and content creators.

    https://en.wikipedia.org/wiki/Shade_3D

    Maybe Daz will buy them if it see value in developing integration to Daz content. It already ties into Unity and it seems Gen 3 was meant for game content tie-ins.

    Maybe not, just speculating.

  • JoeMamma2000JoeMamma2000 Posts: 2,615

    My guess is that DAZ has no interest in buying another software company. Software development isn't their business, it's an online 3D store. Software development requires huge investment and resources. And software sales are VERY cyclical and unsure. You get a lot of revenue with a new version, but lilttle revenue during the time between releases. 

    What DAZ does do with software companies is develop partnerships, I believe, in a mutually beneficial agreement whereby DAZ will promote and sell the software in return for a percentage of the sales. And the software company becomes another PA. I also assume those agreements provide for control of how its product will be marketed and sold, as well as how DAZ will be assured of compatibility with its content.

    Just my speculation, but I think from recent events it's the most likely.

  • hjakehjake Posts: 873

    I have seen Shade for 50% off and Daz often does better deals later on, sso I will wait a while.  The exchange rate for me is pretty bad right now (25% higher than just a couple of months ago) so I need to save what I can.  Of course, after I buy, the rate will stay constant for 32 days and then drop 30%.  That's my luck.

    Me thinks you might be from that place north of the USA?

  • hjakehjake Posts: 873

    My guess is that DAZ has no interest in buying another software company. Software development isn't their business, it's an online 3D store. Software development requires huge investment and resources. And software sales are VERY cyclical and unsure. You get a lot of revenue with a new version, but lilttle revenue during the time between releases. 

    What DAZ does do with software companies is develop partnerships, I believe, in a mutually beneficial agreement whereby DAZ will promote and sell the software in return for a percentage of the sales. And the software company becomes another PA. I also assume those agreements provide for control of how its product will be marketed and sold, as well as how DAZ will be assured of compatibility with its content.

    Just my speculation, but I think from recent events it's the most likely.

    Yeah, but it is in Oregon (so close). They could have road trips to the new office.  :-)

  • JoeMamma2000JoeMamma2000 Posts: 2,615
    hjake said:

    Yeah, but it is in Oregon (so close). They could have road trips to the new office.  :-)

    I'm sure they have enough opportunity for road trips as it is. I believe one of their investors is located in Idaho. Not sure about the others.  smiley

  • ChoholeChohole Posts: 33,604
    hjake said:

    Who are they?

    Mirye Software is the software publishing division of Proactive International, an Oregon-based technology company. Mirye Software was launched in 2008 to publish high end, vertical market content creation tools for designers, developers and content creators.

    https://en.wikipedia.org/wiki/Shade_3D

    Maybe Daz will buy them if it see value in developing integration to Daz content. It already ties into Unity and it seems Gen 3 was meant for game content tie-ins.

    Maybe not, just speculating.

    Mirye software no longer brokers Shade. It is owned by a Japanese Company   https://shade3d.jp/en/

  • PhilWPhilW Posts: 5,145
    PhilW said:

     I think DAZ would be better off promoting its own programs!

    Phil, I posted a response in the "DAZ Abandons..." thread with my view on why "promoting its own programs" is not on DAZ's radar. They now promote any 3D software that will give them a percentage of the sales. DAZ is an online 3D store. They promote and sell iClone so they can get a percentage of the sales, just like they do with the PA's who generate content. Same with Shade. Same with the other apps they sell. The only internal app DAZ promotes is DAZ Studio, which is free. Why? Because it generates sales in the store.

    DAZ is an online 3D store.

    I can understand them promoting iClone, because it addresses a slightly different market and has some features that are not covered by the in-house softwares, and you can use DAZ content in it. But Shade offers nothing new, and by promoting Carrara, they get 100% of the revenues AND it is more compatible with their available content.  So yes, I understand third party software, just not really Shade.

  • JoeMamma2000JoeMamma2000 Posts: 2,615

    PhilW, as I've suggested before...if anyone thinks that DAZ should promote Carrara, I suggest you try this exercise on your own:

    • Develop a simple advertisement promoting the cool features in Carrara that are better than other apps, or aren't available in the other competing apps. Just make a list of features that would make the prospective 3D customer decide to spend $150 on Carrara, versus $0 on DAZ Studio or Blender.

    I propose that DAZ can't promote Carrara with a straight face. So they don't.

    They already have the website, and website designers who do an awesome job of making attractive visuals to get people to buy the cool products. They have Carrara. The effort it would take to promote Carrara, or Hex, or Bryce, is minor. But they don't.

    You have to ask yourself "why?".

  • PhilWPhilW Posts: 5,145

    But then why promote Shade, which has no stand-out cool features, even less than Carrara if my reading is correct?

  • JoeMamma2000JoeMamma2000 Posts: 2,615

    Yeah, Phil, you have a very good point. In fact, I checked out some promo videos for this Shade thing, and there's a guy actually promoting how you can do the "domino effect" using Shade's physics engine smiley ...y'know, a line of standing dominos that falls down in a cool pattern.

    That's like, 1980's techology...

    Yeah, with flashy graphics you can promote just about any feature.

    I dunno. I guess DAZ realizes they can't or won't continue developing Carrara, while Shade seems to be fairly active as far as development goes. So DAZ doesn't want to promote a dead end product. That's the only thing that makes sense.

  • TangoAlphaTangoAlpha Posts: 4,584

    So, "Continuing development" is the only real recommendation we have for shade at this point? 

    Yes, I understand that Daz is trying to be the Amazon of assets - stack em high and sell em ooh look new shiny and 30% off! The way we've been pushing Carrara is that users buy stuff in the store, and making Carrara users happy = users buying more stuff (whether that equation balances or works in Daz's favour is stuff we can only speculate about) What I don't understand about Shade is, where's the edge? Sure Daz will get their 50% or whatever from the sale. But then what? There's no funnel into Shade users buying more content. It seems like it's a cul-de-sac on the edge of town from a buy more content standpoint, so why go there?

  • JoeMamma2000JoeMamma2000 Posts: 2,615

    Getting recommendations from others on 3D apps, IMO, isn't guaranteed to be of much benefit. If you survey 10 different users you'll probably get 27 different uses, and all will have different features they want or need. So the best bet is to download a trial version and see what you think. Honestly, one of the big benefits I always hear from Carrara users is it's ease-of-use and intuitive design and stuff like that. That is VERY subjective, and can only be determined by giving it a try. And don't look at the images showing "here's what you can do with Shade" or any other 3D app, because a pretty image doesn't usually tell you much about what you personally can do with it.

    As they say, the devil is in the details.

  • JonstarkJonstark Posts: 2,738

    Carrara, at I type this, is number 9 on the What's Hot list on the store home page. It follows some of the newly released products that are selling for around $17 of which Daz takes half. Carrara on the other hand is 100% pure profit for Daz. If they sell it to a PC+ customer for $65 they keep it all. If they sell it to someone who just landed on the site for the first time for $142 they get $142. It seems to me that if Carrara is on a regular basis keeping up with all of the newley released products, they are making a LOT more money from this one product than any other item in the store. And while we all say that Daz is a content company, let's be more specific. Like nearly all companies, they are a to "make money" company. It seems rather daft to let a cash cow like that fall by the wayside. Then maybe my logic is just massivly flawed. I don't know.

    I feel like a lot of people missed this post by StringTheory, which makes an incredibly good point.

    Yes, DAZ is all about selling content in the store.  So if Carrara is a proven winner that stays in the top 20 (up and down but always present) for literally years and years, why in the world does it make any business sense for Daz to ignore it?

    And like StringTheory says, the profit per sale for them is 100%, they don't have to split it with anyone, and although it's very inexpensive for an app, compared to 99% of the other content sold in the store, it costs much more.

    Can you imagine if some other vendor came up with a product that performed this well so consistantly?  If for example Faveral or Stonemason came up with a very expensive set/prop that sold consistantly in the top 20 of products in the DAZ store, not just for a week or a month but for 5 years+, do you think the folks at Daz would be hiding that product or trying to make it hard to find?  I somewhat doubt it.

    On top of that, with 100% profit to Daz and a much higher than the average content sold pricetag, Carrara supports other content too, and encourages shoppers to keep buying more content.  Not something you can say of Hexagon, as an example, which is bought for one purpose only (to model and create stuff) and doesn't in and of itself encourage follow up content to be purchased that can be used within it (aside from a few courses on how to use Hex).

    Seems like there are a lot of arguments here that Daz can't make money off Carrara and Carrara users, but that notion seems to fly in the face of all available evidence (not to mention the other thread about the amount of Content average Carrara users purchase, which is quite a lot.)

  • HeadwaxHeadwax Posts: 9,983

    I wonder where all the new Carrara users are posting all the questions they must have.... ;)

  • HeadwaxHeadwax Posts: 9,983

    So, "Continuing development" is the only real recommendation we have for shade at this point? 

    Yes, I understand that Daz is trying to be the Amazon of assets - stack em high and sell em ooh look new shiny and 30% off! The way we've been pushing Carrara is that users buy stuff in the store, and making Carrara users happy = users buying more stuff (whether that equation balances or works in Daz's favour is stuff we can only speculate about) What I don't understand about Shade is, where's the edge? Sure Daz will get their 50% or whatever from the sale. But then what? There's no funnel into Shade users buying more content. It seems like it's a cul-de-sac on the edge of town from a buy more content standpoint, so why go there?

    they get more pa's ?

    if daz are serious with shade we would expect a shade forum

     

     

  • StezzaStezza Posts: 8,049
    Jonstark said:
     So if Carrara is a proven winner that stays in the top 20 (up and down but always present) for literally years and years, why in the world does it make any business sense for Daz to ignore it?

    Looks like figure fudging to me cool

  • StezzaStezza Posts: 8,049
    head wax said:

    I wonder where all the new Carrara users are posting all the questions they must have.... ;)

    in the mythical forum 1984

    wink

  • JoeMamma2000JoeMamma2000 Posts: 2,615
    edited August 2015

    Jonstark, what does "What's Hot" mean exactly? I suppose you could believe the implication that it's selling a lot of copies at $140 each. Or, it could mean that DAZ wants people to buy copies of Carrara because, as Stringtheory says, it's pretty much pure profit for DAZ. One aspect of human nature is that when people see a lot of others doing something or buying something they tend to assume it must be awesome and it makes them want to buy it. So it's possible that DAZ is calling Carrara "Hot" in a marketing effort to sell copies of Carrara.

    Personally, I find it VERY hard to believe that Carrara is a hottest (or even lukewarm) selling item for the following reasons:

    1. It's not advertised, therefore few people know about it
    2. It's expensive ($140) compared to DAZ Studio ($0) and Blender ($0) and others with far more up-to-date and cool features
    3. I suspect that few new customers to the DAZ store are familiar with the detailed features in Carrara, and can't or won't make a meaningful comparison of D|S versus Carrara. Therefore, it's likely that the vast majority of new customers will immediately migrate to the free product that is so well advertised and promoted.

    Again, DAZ owns Carrara. DAZ has a very flashy online store. DAZ has people to run the store. If they wanted to, DAZ can promote Carrara in big, splashy ads, and rake in those huge profits that some are convinced of. But they don't. The cost to do so is minimal, but they don't.

    There's a reason for that.

    Post edited by JoeMamma2000 on
  • WendyLuvsCatzWendyLuvsCatz Posts: 38,179
    head wax said:

    I wonder where all the new Carrara users are posting all the questions they must have.... ;)

    Maybe it is intuitive enough they can figure it out

  • WendyLuvsCatzWendyLuvsCatz Posts: 38,179

    Seriously though I have seen newer Carrara users on Reallusion forum for example who have never posted here, only know as they asked me an odd question of so, mostly they just use it.

  • PhilWPhilW Posts: 5,145

    I think most people who come to Carrara are existing Poser and/or DAZ Studio users who are looking for a more complete 3D environment, while still being able to use their significant investment in content (and there's your advert right there!).  Carrara offers lots of features that are not available in Poser or DS, and no other 3D program offers the level of content integration that Carrara does.  And the features are all built-in, ready to be used whenever you are ready, and mostly don't require the continual purchase of addons and plugins.  And most users will therefore not be complete 3D novices too.

  • JoeMamma2000JoeMamma2000 Posts: 2,615

    PhilW, I think that's probably the best description of how users come to Carrara. It's even a pretty good description of what led me to Carrara.

    Though nowadays, when Carrara is hidden behind many pages of content and not actively promoted, I suspect it's a bit of a "funnel effect", whereby out of many thousands of D|S users, it trickles down to a very few users who come to the realization of Carrara and decide to spend the $140. 

    Personally, I don't think, in the present environment, I would have picked up Carrara, mainly because I wouldn't have known about it. I still have trouble finding it in the store, even when looking for it. 

  • bighbigh Posts: 8,147

    Rogerbee said:

    » show previous quotes

    Hmm, I'm thinking I might stick to learning Blender. I heard here is a version coming that supports OpenCL and GPU rendering on AMD cards.

    CHEERS!

    sure I get it - Blender is free ( I hate the interface ) - try it from when they used to sell it ( long time now )

    and still don't like it .

    I have to give Shade a yes .

    It would be a good 64 bit replacement for Hex that doesn't crash .

    You can use the tut. for Hex - Modo - Lightwave - Carrara - most any program that does models .

    Works with Poser and iClone files another +

    Silo is $100 on sale - you can paid a little more for Shade standard version and work with DS files .

    Edit to add - its like getting a new version of Carrara for free .

  • ChoholeChohole Posts: 33,604
    edited August 2015
    head wax said:

    So, "Continuing development" is the only real recommendation we have for shade at this point? 

    Yes, I understand that Daz is trying to be the Amazon of assets - stack em high and sell em ooh look new shiny and 30% off! The way we've been pushing Carrara is that users buy stuff in the store, and making Carrara users happy = users buying more stuff (whether that equation balances or works in Daz's favour is stuff we can only speculate about) What I don't understand about Shade is, where's the edge? Sure Daz will get their 50% or whatever from the sale. But then what? There's no funnel into Shade users buying more content. It seems like it's a cul-de-sac on the edge of town from a buy more content standpoint, so why go there?

    they get more pa's ?

    if daz are serious with shade we would expect a shade forum

     

     

    If Daz 3D were going to have a Shade forum they would also need to have had an iClone Forum and a DogWaffle Forum and maybe even a FilterForge, just to mention a few of the non Daz 3d programs that spring to mind.   Shade is not the only program that Daz have allowed to resell on the store, just the latest.

    Post edited by Chohole on
  • JoeMamma2000JoeMamma2000 Posts: 2,615

    And they'd also need to have a Poser forum...

    Oh, wait.... smiley

  • JoeMamma2000JoeMamma2000 Posts: 2,615
    bigh said:
    Blender is free ( I hate the interface ) - try it from when they used to sell it ( long time now )

    and still don't like it .

    Sorry Mr. Big...but I did a thread on "Carrara-izing Blender", and actually, nowadays, the two interfaces are almost identical. With a few exceptions, the interface is basically the same.

    Okay, I suppose you can not like it  smiley   and I understand there are some differences, but if you set Blender up right and understand where everything is, it's really very similar. Cuz honestly, both apps do basically the same thing. There's just some things located in different places, and some different names for the same things.

    Just sayin'....I just want everyone to have the facts so there are no miscombobulations. Cuz it really is a great addition to the Carrara workflow. If you have a workflow, that is.

    Me personally, I don't. I just do stuff. 

  • MarkIsSleepyMarkIsSleepy Posts: 1,496
    edited August 2015
    head wax said:

    I wonder where all the new Carrara users are posting all the questions they must have.... ;)

    Maybe it is intuitive enough they can figure it out

    Maybe they are buying it, coming to the forum here to ask their question, seeing all the threads about whether or not Carrara is dead and then returning it.

     

    bigh said:
    Blender is free ( I hate the interface ) - try it from when they used to sell it ( long time now )

    and still don't like it .

    Sorry Mr. Big...but I did a thread on "Carrara-izing Blender", and actually, nowadays, the two interfaces are almost identical. With a few exceptions, the interface is basically the same.

    Okay, I suppose you can not like it  smiley   and I understand there are some differences, but if you set Blender up right and understand where everything is, it's really very similar. Cuz honestly, both apps do basically the same thing. There's just some things located in different places, and some different names for the same things.

    Just sayin'....I just want everyone to have the facts so there are no miscombobulations. Cuz it really is a great addition to the Carrara workflow. If you have a workflow, that is.

    Me personally, I don't. I just do stuff. 

    I liked that thread - I had previously looked at Blender and just couldn't figure it out, but after you posted that thread I downloaded the latest version and tried it again and I kind of like it now. Maybe it's just that since then I've read a lot of modeling books and practiced in Carrara so I'm not trying to learn how to model from scratch and learn a new interface at the same time.  

    Carrara does undeniably still have some advantages though, even beyond the constantly mentioned content integration, something that is becoming less important to me as my ability to model basic scene items grows (still need it for people and clothes and more complex scenary though and probably will for quite some time); I made a post recently on another site about the difference in replication for example:  in Carrara I have many scenes with millions of moderately high poly objects replicated and I regularly see Blender tutorials choke and crash on far less than that.

    Post edited by MarkIsSleepy on
  • bighbigh Posts: 8,147
    bigh said:
    Blender is free ( I hate the interface ) - try it from when they used to sell it ( long time now )

    and still don't like it .

    Sorry Mr. Big...but I did a thread on "Carrara-izing Blender", and actually, nowadays, the two interfaces are almost identical. With a few exceptions, the interface is basically the same.

    Okay, I suppose you can not like it  smiley   and I understand there are some differences, but if you set Blender up right and understand where everything is, it's really very similar. Cuz honestly, both apps do basically the same thing. There's just some things located in different places, and some different names for the same things.

    Just sayin'....I just want everyone to have the facts so there are no miscombobulations. Cuz it really is a great addition to the Carrara workflow. If you have a workflow, that is.

    Me personally, I don't. I just do stuff. 

    I saw it - you did a good job .

    But I not that crazy about how Carrara works ,so that didn't work .

    Now if you get Carrara to look and work like iClone or DS - that I would like .

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